AI CUSTOMER SERVICE STUDY

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Customer 2 AI Team

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AI Customer Service Study

What Research Reveals About the Future of Support

Businesses everywhere are adopting AI to handle customer service. Everything from chatbots that answer questions instantly to smart systems that predict what customers need before they even ask. But what does the data actually say about AI’s impact on customer service? That’s where an AI Customer Service Study comes in.

Recent studies and surveys shed light on how AI is transforming support teams, what customers really think about it, and what companies should keep in mind to get it right. Let’s break down what the research shows and what it means for your business.

What Does an AI Customer Service Study Look At?

  • How businesses are using AI for support.
  • How effective AI tools are at solving customer problems.
  • Customer satisfaction with AI-driven interactions.
  • Cost savings and productivity gains.
  • The evolving balance between automation and human support.

Key Findings: What the Numbers Tell Us

1. AI is on the rise and here to stay.
According to a recent Gartner report, nearly 80% of customer interactions are expected to be handled by AI technologies like chatbots and virtual assistants by 2026. Companies see AI as essential for meeting rising customer expectations while keeping costs in check.

2. Customers want speed but still crave the human touch.
Studies show that customers appreciate AI for quick answers to simple questions. Things like order tracking or password resets. In fact, a Salesforce study found that 69% of consumers prefer to use chatbots for quick tasks.

But here’s the catch: the same study found that when issues get complex or emotional, 71% of customers still want a real human to step in. The takeaway? AI should complement, not replace, your support team.

3. Businesses save money and time with AI.
A report by Juniper Research found that by 2028, AI-powered chatbots will help businesses save over $11 billion annually in customer service costs. That’s because bots can handle thousands of repetitive queries at once — freeing human agents to handle high-value tasks.

4. AI is improving job satisfaction for agents.
Surprisingly, many customer service reps actually like AI. Studies show that AI reduces burnout by taking over repetitive questions, giving agents more time to solve interesting problems and connect with customers in meaningful ways.

What These Studies Mean for Businesses

Research on AI customer service highlights one big truth: when companies get it right, AI is a win-win for customers, employees, and the bottom line.

But it’s not just about installing a chatbot and calling it a day. The companies seeing the best results follow these best practices:

Blend AI with human support. Let bots handle routine tasks, but make it easy for customers to reach a real person when needed.

Train both people and AI. AI needs quality data and regular updates. Your team needs training to work alongside it.

Monitor and improve. Collect customer feedback, track bot performance, and fine-tune as you go.

Keep it human. Make sure your AI has a tone and personality that matches your brand. Also make sure it feels friendly, not robotic.


The Bottom Line

AI customer service studies prove what many businesses have already discovered firsthand: when used wisely, AI boosts efficiency, saves money, and makes life easier for customers and employees alike.

The future of customer service isn’t bots vs. humans. It’s bots and humans, working together to deliver faster, smarter, and more personalized support than ever before.


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Customer 2 AI Team

Published at July 17, 2025

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